Case Study: ResetWell
Client Background
ResetWell is a holistic skin and wellness brand offering hand-crafted skincare products, herbal tonics, and personalized skin health consultations. Rooted in a blend of medical esthetics and natural wellness, ResetWell is committed to sustainable practices and locally sourced ingredients from Victoria, BC, and Todos Santos, Mexico.
Project Goals
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Develop a custom WordPress e-commerce site to showcase ResetWell’s product line and consultation services.
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Reflect the brand’s natural, holistic identity and storytelling through site design and content structure.
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Integrate shopping capabilities to support product purchases and service bookings.
Scope of Work
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Built a fully custom WordPress theme and site while working as a contractor for Ember Marketing Co.
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Integrated e-commerce functionality for product sales (tonics, skincare, consultations).
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Designed content sections for the brand mission, wellness offerings, about page, and environmental philosophy.
Design & Development
The website was crafted to align with ResetWell’s clean, organic brand aesthetic. Emphasis was placed on intuitive navigation through sections like “Tonics + Herbs,” “Beauty + Skin Care,” and “Consultations.” Visual storytelling and natural elements were embedded to convey the brand’s grounding in holistic, ethically sourced wellness.
Results
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Launched a responsive, user-friendly WordPress site combining e-commerce and brand storytelling.
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Enabled seamless browsing and purchasing for RESETWELL’s product lines and service offerings.
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Reinforced brand identity through thoughtful structure and design that echoes holistic values.
Web Design & Development: Riley I Design
(Contracted via Ember Marketing Co.)